- Google-branded Viewmaster, marketing for google.com/newviewondisplay http://twitpic.com/1n6l4 #
- good first day at IAB Conference – reminder that advertising is not just technology – art+science=success. As a recovering ‘artist’, i agree #
- #iabnet HP’s Mendenhall says brand advertising is no longer about interruption but more subtle means of communication with audiences #
- #iabnet is now 7th most popular trend on Twitter. Shows what a roomful of early adopters can do to the social graph overnight. #
- Fundamentally, people just want to be listened to – thepowerofthehumanvoice.com. Compelling approach by Blue Cross to connect. #iabnet #
- Blending brand centric and experiential advertising yields better results than either alone. It’s a creative mosh pit. #iabnet #
- Ad creative has to invest in technologists that enable advertising experiences and storytelling. #iabnet #
- simplification & standardization does not = commoditization. it’s worked in other media, and it should work here. david payne #iabnet #
- showmethecurry.com – oddpodz.com – destructoid.com – elfster.com – ebeisbol.com – some interesting long tail publishers. #iabnet #
- Where is the Kindle of Internet advertising? #iabnet #
- Nytimes talking bout going from newspaper to news platform now, but this has been a trend for ~10 years. Great content always wins #IABnet #
- I’ll agree with Scott Howe from MSFT – adversity must fuel innovation. #iabnet #
- Scott Howe from MSFT – if we don’t find a way to self-regulate, we will be regulated. And that scares him. Couldn’t agree more. #iabnet #
- CNN.com provided the ‘payoff’ in a shared social experience w/ inauguration facebook mashup. Andy Mitchell representing strong. #iabnet #
- @johnbattelle pressing CNN.com on how flexible & truly social they are. Ireport.com, Youtube debates, Facebook inaugural examples #iabnet #