Two big bits of news today – first that Apple unveiled the new 17" Intel MacBookPro just in time for the kickoff of the NAB show out in Vegas (via TUAW). Along with that, there’s an interesting article discussing efforts between ESPN (and most likely other members of the Disney Internet Group) and Apple to integrate advertising in a more significant way (reg. required at Advertising Age). Two rants as a result – where is my 12" MacBook Pro? My back cannot deal with the 6.8 pounds of computer in that 17-incher. And on the ads front, I’m all for it. With the size of the podcasting audience today, there is a real market for ad-supported content for those of us who just don’t want to pay for premium materials. Bring on the tracking and reporting, and Madison Ave will beat a path to your door.
technorati tags: apple, macintosh, macbook, 17, ipod, advertising